from the desk of . . . Ken Nadreau

If you submit articles through submission services or through the “one click” submitters instead of Article Submitter Pro, can I ask you a couple of questions?

1. Can you tell me where exactly your articles are submitted to?
2. Do you know if they actually reach their destination?

See, you really should have been there as your article was being submitted.

Some services boast they submit articles to thousands of locations. But did you know that the majority of those locations are individual mailboxes? Some of them are mailboxes owned by ezine publishers, true. But how many articles can one ezine publisher use in the course of a month, or a year, or the life of the ezine?

Chances are, your article won’t get a lot further than the archives of the receiver’s email box unless you’ve written something absolutely outstanding, or you’re a famous marketer. If you go to an ezine page, or get one in your mailbox, you’ll see there’s only room for 2 to 4 articles per issue. With thousands of articles pouring in, how many could they possibly use out of all of them?

And its the same issue if your service submits to groups like Yahoo groups. If you’ve ever signed up for those groups, they tell you to use a separate email for a reason. You get tons and tons of emails back at you for every one you send.

Who’s going to use all those articles?

The main reason for submitting articles in the first place is to get them posted so they raise your number of back links. Google doesn’t count articles as back links when they’re in someone’s email box.

And while we’re on the subject of back links . . .

Submitters that automatically send out articles with one click can do so only because they’re set up to submit to one type of directory script, usually the Article Dashboard script.

Now not to belittle the directory owners who use this script, but most of these directories are on the low end of the page rank levels. And while there’s nothing wrong with that, and most often these directories do climb the ranks rather quickly, they still won’t provide you with the back link power of the higher ranked sites on a short term basis.

Secondly, these “one clickers” can’t possibly choose the deepest level category choice for you. They normally stick around the general category choices, which will give you relevance, but nothing like the relevance you get when your articles end up in the most fine tuned sub-categories.

Now I’m sorry if this is coming off like a rant, but allowing articles to get submitted in a helter skelter fashion without knowing

where they’re going, what they look like once they get there, or even if they get there, is just a total waste of time.

You may get some results, and for the inexperienced article marketer that may seem worth the time saved, but in truth, you’re short changing yourself.

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